Local Rental Requests Driving Sales Opportunities

(DeKalb, TX) – Wells Cargo COG, the industry leader in manufactured custom cargo trailers, today announces another new and innovative way of driving customers’ revenues through the addition of an active rental lead generation service for all of their customers.

All valued Wells Cargo COG customers are being provided a membership through the website PortableRestroomConnection.com that focuses on local rental and service requests for restroom trailers.  The Lead Connection technology developed by PRC’s owners enables operators to select coverage areas and types of referrals they wish to receive.

PRC’s ownership group sees a tremendous opportunity in special events and trailer rental requests.

“We are extremely excited about working with Wells Cargo COG in this industry,” says Gregg DeVitto, Chief Marketing Officer of Lead-Connection.  “They are clearly the leader in utilizing the Internet and other creative means of providing value-added services to their customers.  Our proprietary filtering system will ensure quality leads for their customers and augment the already aggressive approach of Wells Cargo COG in helping to generate business.”

PRC currently converts over 30% of their traffic into qualified leads, of which roughly 65% specifically seeks “special events” and “luxury” or “restroom trailers.”  The unique filtering process collects the submitted requests, verifies for authenticity, performs a matching test against the operators’ profiles, and transmits via email a polished request all within seconds directly to the operator’s inbox.

“This is the most active mode of advertising currently available,” says DeVitto who will be a featured speaker on Internet marketing at the Pumper Show in February.  “Traditional means of advertising, such as the phone book, radio, TV, all have a passive tendency, requiring additional steps to get to a sale.  Our means provide a sales force with a motivated buyer, specifically looking at contracting your services, and delivered for a fraction of the cost.  It’s the perfect way to enhance a tight marketing budget and provide a tangible ROI.”

The program officially launches January 1 and will run through March 30, 2009.  Those operators wishing to continue may opt-in for a special, discounted rate to still receive leads through PRC.  All Wells Cargo COG customers will continue to receive leads through the Wells Cargo COG website.

“Customer service is a pillar our company was established on many years ago,” volunteers Brian DePriest, Sales Manager for Wells Cargo COG.  “What better way to truly serve your customer than to send them business.  We never have and never will compete with our rental customers for business.  In stark contrast, we want to send them as much rental business as possible.  By teaming up with the Gregg and the other great guys at PRC, we are doing just that.  I encourage all of our customers to experience how they can help them secure even more opportunities.”

For more information, please contact Brian Depriest, Wells Cargo COG Sales Manager at (903) 667-0264 or Gregg DeVitto, PRC at gregg@lead-connection.com.  Wells Cargo COG can be found at http://www.WellsCargoCOG.com and PRC is at http://www.PortableRestroomConnection.com.

Local Rental and Service Requests Driving Sales Opportunities

(Boston, MA) – Capital Connection, an industry leader in business leasing and finance options, today announces another new and innovative way of driving customers’ revenues through the addition of an active lead generation service.

All valued Capital Connection customers are being provided a membership through the website PortableRestroomConnection.com that focuses on local rental and service requests for portable restrooms and restroom trailers.  The Lead Connection technology developed by PRC’s owners enables operators to select coverage areas and types of referrals they wish to receive.

“As customers transition to utilizing online mechanisms for marketing we see this partnership as a program that will help the entire industry generate more revenue,” says company President Jeff Von Schmauder of Capital Connection.

PRC’s ownership group sees a tremendous opportunity in collaborating with Capital Connection.

“We are extremely excited about working with Capital Connection in the sanitation industry,” says Gregg DeVitto, Chief Marketing Officer of Lead-Connection.  “They are a leader in utilizing the Internet and other creative means of providing value-added services to their customers.  Our proprietary filtering system will ensure quality leads for their customers and augment the efforts of Capital Connection in helping to generate business.”

PRC currently converts over 30% of their traffic into qualified leads, of which roughly 65% specifically seeks “special events” and “luxury” or “restroom trailers.”  The unique filtering process collects the submitted requests, verifies for authenticity, performs a matching test against the operators’ profiles, and transmits via email a polished request all within seconds directly to the operator’s inbox.

“This is the most active mode of advertising currently available,” says DeVitto who will be a featured speaker on Internet marketing at the Pumper Show in February.  “Traditional means of advertising, such as the phone book, radio, TV, all have a passive tendency, requiring additional steps to get to a sale.  Our means provide a sales force with a motivated buyer, specifically looking at contracting your services, and delivered for a fraction of the cost.  It’s the perfect way to enhance a tight marketing budget and provide a tangible ROI.”

The program officially launches January 15, 2009.  Current PRC operator members will be informed of special finance programs available through Capital Connection.

“We always focus on adding value to our relationships.  This service will really help our customers attract more business.”, says Pat Bradbury, of Capital Connection.

For more information, please contact Pat Bradbury, Capital Connection at
(617) 640-1225 or Gregg DeVitto, PRC at gregg@lead-connection.com.  Capital Connection can be found at http://www.CapitalConnection.net and PRC is at http://www.PortableRestroomConnection.com.